User-generated
content platforms are a highly effective and trending marketing strategy to
drive results in your favor.
UGC platforms help
you leverage the power of user-generated content. These tools empower you to
build brand trust among people and maximize your ROI.
Basically,
“User-generated content is
any type of content that is created by users or customers. UGC can be text,
videos, images, reviews, etc.”
According to Everyonesocial,
millennials trust UGC 50% more than original content generated by the brands
that help them to make purchasing decisions.
You can leverage
this UGC by using the right UGC platforms. User-generated content platforms
allow you to collect and display UGC or social proofs from various social media
channels in one place.
Best 7 User-Generated Content Platforms
Choosing
the best user-generated content is always a hefty task. Too much marketing
research is required to choose the best one. So, here is a list of the best UGC
Platforms that lets you maximize your marketing campaign ROI.
Come, let’s have a
look at each.
1. Tint – UGC Everywhere
Tintup is a really powerful and trusted UGC
platform that allows you to discover, aggregate, curate, moderate, and display
user-generated content to your audience in a really customizable and engaging
manner.
Tint gives you
complete control and allows you to sit in the driver’s seat to manage and find
out the user-generated content that you actually need. It is a really good tool
if you wish to display social proof to your audience and inculcate user trust
in your brand.
2. Onstipe – Display Social Media Stories
Onstipe is the most amazing UGC aggregator and display platform. It
aggregates user-generated content and brand-generated content for your brand
from multiple social media channels like Facebook, Twitter, Instagram, and many
others.
You get amazing
moderation and curation features that allow you to filter irrelevant content
from getting displayed.
The customization
features allow you to enhance the visual appeal and look of your aggregated UGC
feeds. You can embed it on your website or display it live at the events. This
way you can get to display live user-generated content to your audience and
gain their trust.
Additional
features like Autoplay videos on cards make your UGC feed more attractive and
engaging. Onstipe is the best UGC platform for leveraging UGC more efficiently.
3. Bazaarvoice – Connect With Customers
Bazaarvoice is a visual content platform
that allows you to make your e-commerce business flourish and grow. It simply
makes you social sell and helps you increase sales through social
media.
Bazaarvoice helps
you to set your online shop by allowing you the functionality to embed
shoppable posts by leveraging user-generated content. Brands can easily pull
together their UGC and embed it on the site to boost conversions.
If you are an
E-Commerce platform, Bazaarvoice might be the perfect fit for you.
4. Yotpo – Visual Marketing
Yotpo is a commerce marketing cloud solution
that offers the most advanced solution to benefit from customer reviews and
profit from your visual marketing strategy.
Its effective AI
technology allows you to collect customer reviews and Q&A across every
marketing channel. Yotpo collects every type of UGC and helps you to create
shoppable galleries on your web pages to improve the buyer journey
experience.
Yotpo gives you
the functionality to build on-brand loyalty & referral programs, and
showcase customer images and videos.
5. Olapic – Visual Commerce Platform
Olapic is a highly engaging visual commerce
platform that lets you utilize user-generated content from multiple social
media platforms to help you achieve a high-performing visual content approach
optimized for every touchpoint.
Olapic helps you
to turn your user-generated content into commerce. Also, with the help of the
short-form videos feature you can transform your UGC images into engaging
motion videos.
6. Pixlee – Influencer Marketing Platform
Pixlee is a UGC marketing platform. It helps you
create an engaging shopping experience and build trust. It helps you put
customer stories at the center of your marketing strategy. It also gives you
the functionality to curate and optimizes your content performance.
Pixlee has
complete AI-powered search filters It also gives you a full analytics feature
to measure your marketing ROI.
7. Taggbox – UGC Means Brand Trust
Taggbox is a user-generated content platform
that creates and publishes UGC campaigns across different marketing
touchpoints.
It’s an ideal
platform to build brand trust, increase user engagement and sales. Taggbox
allows you to collect all of your social media feeds in one place. It allows
you to measure the performance of your UGC through analytics and make UGC more
efficient.
Choose your UGC platform
So,
we have covered all the best User Generated Content platforms in this article.
Through these UGC tools, you can incorporate UGC into your marketing strategy.
We
recommend you go with Onstipe – the best tool
to leverage your consumer-generated content. Onstipe is a reliable and
impactful tool that comes with affordable plans. So, what are you waiting for?
Explore the above-mentioned best user-generated content platforms and take your
marketing to the next level.
Read more: How to Embed Twitter Hashtag Feed on Website